willthiseverwork.com / Can you fund the wait?

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Can you fund the wait?

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Subscription app economics

Can you fund the wait?

Ads cost money up front and each paying customer pays it back month by month. This is the cash you’d need until they do.

Using your numbers from Will it pay back?$3.14 an install · 3.53% who pay · $7.99 a month

Published medians for conversion, monthly price and renewals. CPI uses the available Apple Ads reference.

Benchmark scope and fixed assumptions

Cash you’d need24 months

$11,045

on top of your $1,000

Payback per paying customer: not within 24 months.

Other questions

Will one customer pay back?At $3.14 an install: −$67.68 on each paying customer.What is one paying customer worth?Where the $21.27 comes from: renewals, fees and refunds.

Questions

Where do the category numbers come from?

RevenueCat’s State of Subscription Apps 2026, Adapty’s State of In-App Subscriptions 2026, and Adapty’s Apple Ads 2026 report — the same sources the App Growth Simulator uses. After the reported early monthly renewals, the model assumes 80% renewal each month.

Is anything I enter stored?

Your numbers are saved in this browser so the three tools share one scenario. They are not sent to us. Analytics may record which button, link, disclosure, field or FAQ you use, plus category, store, region and result state, but never the numbers you type or a URL you visit.